The Valruzian Economist || Economic News From Valruzia
BONNING UNVEILS ITS PLANS TO ESTABLISH A NEW BRAND IN ALDURIA
Hel, February 4360
Logo of the Bonning's newest subsidiary Avignon.
HEL - Bonning Car Factory, the premium car maker of Valruzia, has announced it will invest 4,3 billion Valruzian pesos in Alduria in order to establish a new standalone car brand Avignon. This initial investment will support the initial phase of the Avignon's product, brand and industrial development to become a fully consolidated Bonning Group subsidiary. Three first production models were announced in Brzansk as Bonning confirmed plans for its first three models, a new purpose-built production facility in Alduria and a customer-focused route to market that will set a new industry benchmark for medium-class vehicles. The investment will be used, among other things, to establish a state-of-the-art Avignon manufacturing facility in La Rocher in the State of Novelle Orange, marking a new chapter in the development of Bonning's production capacity and transforming it into a truly global enterprise.
Avignon's first three car models: Crossventuro, Larochelle, Avantegeux
New brand's first three vehicles were presented during a special showroom held in Brzansk at Bonning's headquarters. Cars are set to roll off the production line in mid 4363. All three cars will use components used in Bonning's cars and most importantly Bonning's engines. This decision was dictated by Bonning's will to limit the initial costs of the process. President Ferenc announced that in the future more funds will be pumped into Avignon to develop their own engines. Another important news is the fact that one of two Chief Designers of Bonning will from now on work on Avignon cars. This decision will surely accelerate design, development and production processes at fraction of the time it takes other new entrants. This set-up will radically shorten the time Avignon needs to commercially launch its cars, giving it a strategic advantage compared to competitors. Bonning announced that first set of cars will be simultaneously manufactured at companies in Brzansk and La Rocher to ensure the factory in the latter has the time needed for reaching the full manufacturing capability.